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Enomaly Helps Best Buy Leverage the Cloud to Connect with Customers
This is a guest post written by Lars Forsberg, a partner and co-founder at Enomaly
By: Reuven Cohen
Jul. 23, 2009 12:00 PM
This is a guest post written by Lars Forsberg, a partner and co-founder at Enomaly. Lars manages our professional services group which focuses on cloud related services for our enterprise customers including Intel, Best Buy, and Orange / France Telecom among others. The post originally appears on the bestbuyapps.com blog. Inspired by Ben Herington's ConnectTweet, the concept was simple; Connect BlueShirts directly with customers via twitter. In less than two months, Enomaly developed a Python application on Google App Engine to syndicate tweets from Best Buy employees and rebroadcast them. Thereby allowing customers to ask questions via twitter (@twelpforce) and have the answer crowdsourced to a vast network of Best Buy employees who are participating in the service. Now the answer to "looking for a Helmet Cam I can use for snowboarding and road trips" is only a tweet away.
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