SOA Web Services Session
SOA Enterprise Considerations
SOA Enterprise Considerations
Jun. 5, 2006 09:15 AM
This session will provide business and IT stakeholders line of sight into critical components of architecting SOA. The service-driven enterprise is optimized around service—efficiently servicing customers, partners and employees—and accelerating the service response time of the business. Yet, achieving a service-driven enterprise requires more than just deploying products. Organizations interested in implementing a service-driven foundation will want to engage an experienced SOA provider with services that can help both business and IT stakeholders as they consider: Business Strategy & Process, Architecture, Costs & Benefits, Projects & Applications, Building Blocks, Organization & Governance.
About Marge BreyaMarge Breya is SVP and CMO for BEA marketing operations worldwide, including executing on the BEA go-to-market strategy, and coordinating all elements of an integrated, global marketing program. Ms. Breya has over 20 years of high-tech marketing experience. Prior, she was SVP, Marketing and Global Sales Operations, at Sun Microsystems, where she was responsible for generating demand for Sun's products, solutions, and services and for growing Sun's market share worldwide through customized business solutions and integrated field programs.Ms. Breya holds a masters of business administration from the University of Oregon and a BSEE from the University of Illinois (Urbana/Champaign).